Star Tribune | As coffee demand grows, Cameron’s morphs from regional distributor to national brand
The Star Tribune recently published an article exclusively about the growth of Twin Cities-based Cameron’s Coffee, entitled “As coffee demand grows, Cameron’s morphs from regional distributor to national brand”.
The article highlights some of the major ways that Cameron’s has been able to create premium coffees for a more affordable price than competitors, allowing for our recent rise “from a regional distributor to a national power in less than a decade.”
As the article states, “Cameron’s strategy is also to undercut competitors’ pricing even when not on promotion. The average unit price for Cameron’s whole-bean coffee is more than $2 below both Starbucks and Caribou, according to IRI data for the last year.”
From our state-of-the-art roasting and packaging facility, to choosing only 100% Arabica beans (the top 10% of beans in the world), to always keeping the quality of the finished product as top priority, Cameron’s has earned a growing number of fans.
Cameron’s “whole-bean coffee is now the seventh most popular by U.S. retail sales, just behind Seattle’s Best and Caribou Coffee, according to the prior year’s sales data collected by IRI, a Chicago research firm.”
